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Social Media Use

Social Media can be confusing. How do you decide which platforms to use?
This presentation provides a look into how to join and set up each of the 6 Social Media
platforms that BAAPT currently uses.

This is part 2 of a two-part presentation by:

    Vicki Brown, vlb@cfcl.com
    Social Media Wizard
    Bay Area Association for Psychological Type (BAAPT; baapt.org)

For a general overview of Social Media and an introduction to these platforms,
see part 1: SocialMediaIntroduction.



Click the Show Presentation button below to view the slideshow.
Clickable links are configured to open in a new tab (or window) to prevent confusion within the slide presentation.

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Slide 1: Pick Six

These are the Social Media Sites that BAAPT currently uses:

twitter twitter.com

facebook facebook.com
google plus.google.com

linkedin linkedin.com
meetup meetup.com

pinterest pinterest.com

This presentation will provide a deeper look at how to join and use each of these platforms.

If you are completely unfamiliar with these platforms, please review the Social Media Introduction first.

Slide 2: Let's Explore...

Click any of the images below to jump to that point in the slide presentation:

TwitterLogo.png

FacebookLogo.png

Google+Logo.jpg
MeetupLogo.jpg


    LinkedInLogo.png

    PnterestLogo.png

Slide 3: Twitter

twitter

  • Short status and observations; 140 characters

  • Shared between friends, acquaintances, and strangers

  • People and brands look much the same

  • One stream

  • Replies add to the stream

Slide 4: Sign Up for Twitter

SignUpTwitter.png

Sign up at: twitter.com/signup

Use your real email address!

Create_Twitter_Account.png

Slide 5: Twitter Settings

twitter

Twitter Settings: twitter.com/settings/account

Settings_Twitter.png

Slide 6: Twitter - Profile & Settings

twitter

  • Profile
    • "handles"
    • Avatars
    • 140 character "bio"
    • Location is free-form

  • Settings
    • Privacy
    • Notifications
    • More...

  • Privacy:
    • full stream is either public or "private"

Slide 7: Connect With BAAPT

Be sure to follow BAAPT at twitter.com/sfbaapt

FollowBAAPT.png

Slide 8: Join Twitter

SignUpTwitter.png

Test Drive!

twitter.com

Slide 9: Facebook

facebook

  • Sharing and discussion with friends old and new

  • View posts from people and businesses

  • Join Groups

  • Discussions are threaded

Slide 10: Sign Up for Facebook

SignUpFacebook.png

Info

Sign up at: facebook.com/r.php

Use your real birthday! - You don't need to share this with anyone else, but if you ever lose your password, you'll need your birthday to prove you're really you!

Create_Facebook_Account.png

Slide 11: Facebook Settings

facebook

Facebook Settings: facebook.com/settings

Settings_Facebook.png

Slide 12: Facebook Profile & Settings

facebook

  • Profile
    • Avatars
    • full (real) name recommended
    • Free form "bio"
    • Location, Job, School, family, relationships, books, ... OPTIONAL

  • Settings
    • Privacy
    • Notifications
    • More...

  • Privacy settings
    • Only Me
    • Friends
    • Friends and Friends of Friends
    • Public
    • Custom
  • Global settings or on a post-by-post basis

Slide 13: Communities and Business Pages

Communities allow you to engage with other like-minded people.

Business (Brand) pages allow organizations and companies to engage with their audience.

community-picture.png

Slide 14: Connect With BAAPT

Be sure to join the BAAPT Facebook group at www.facebook.com/groups/baaptsf/

JoinUsFB.png

Slide 15: Facebook: Create a Group

facebook

FB_CreateGroup.png

Slide 16: Facebook: Create a (Business) Page

facebook

Facebook_Pages.png

Slide 17: Join Facebook

SignUpFacebook.png

Test Drive!

facebook.com

Slide 18: Google+

google

  • Personal sharing and "following" between friends, acquaintances, and strangers

  • Circles: Group news into categories

  • Join Communities

  • Posts are threaded

  • Gmail, Maps, YouTube, Google Drive, ...

Slide 19: Sign Up for Google+

SignUpGoogle.png

Info

Sign up at: accounts.google.com/SignUp

Use your real birthday! - You don't need to share this with anyone else, but if you ever lose your password, you'll need your birthday to prove you're really you!

If you already have a gmail account, you can use that to log in and create your Google+ profile.

Create_Google_Account.png

Slide 20: Google+ Settings

google

Google+ Settings: www.google.com/settings/personalinfo

Settings_Google.png

Slide 21: Google+ Profile & Settings

  • Profile
    • Avatars
    • Names
    • Free form "bio"
    • Location, Work, ... OPTIONAL

  • Settings
    • Privacy
    • Notifications
    • More...

  • Privacy
    • Public or based on Circles
    • On a post-by-post basis

Slide 22: Google+ Brands and Communities

google

ScreenShotGoogleSidebar.png

Slide 23: Connect With BAAPT

Be sure to follow SF BAAPT at plus.google.com/+BaaptOrg

FollowG+.png

Slide 24: Google Hangouts

The BAAPT Marketing team uses a Google Hangout for our monthly "touch base" meeting.

Interested members could use Google Hangouts to get together and discuss what we've learned after one of our monthly programs!

GoogleHangout.png

Slide 25: Google Hangouts

Menu

GoogleHangoutsMenu.png
  Settings

GoogleHangoutsSettings.png

Slide 26: Join Google+

SignUpGoogle.png

Test Drive!

plus.google.com

Slide 27: Meetup

meetup

  • Physical get-together

  • Find like-minded people in your area

  • Communities, Events

  • Search by distance and keywords

Slide 28: Sign Up for Meetup

SignUpMeetup.png

Info

Sign up at: secure.meetup.com/quick_reg

Create_Meetup_Account.png

Slide 29: Meetup Settings

meetup

Meetup Settings: meetup.com/account/

Settings_Meetup.png>

Slide 30: Meetup Profile and Settings

meetup

  • Profile
    • Name
    • Short bio
    • Location
    • Interests

  • Settings
    • Profile
    • Notifications
    • More...

Slide 31: Connect With BAAPT

Be sure to join the BAAPT Meetup group at www.meetup.com/BAAPTsf

JoinUs.png

Slide 32: Join Meetup

SignUpMeetup.png

Test Drive!

meetup.com

Slide 33: LinkedIn

linkedin

  • Professional networking
  • Business- or work-related

  • More than a resume
  • Your "personal brand"

Slide 34: Sign Up for LinkedIn

SignUpLinkedin.png

Sign up at: linkedin.com/reg/join

Create_LinkedIn_Account.png

Slide 35: LinkedIn Settings

linkedin

LinkedIn Settings: linkedin.com/settings

LinkedIn has specific guidelines for profile photos.
Use a real photograph of your face, not a cartoon or a picture of your dog.

Settings_LinkedIn.png

Slide 36: LinkedIn - Profile & Settings

  • Profile
    • More than a resume
      • Personal photo (not an avatar)
      • Title, Summary
      • Location
      • Work experience, Education
      • Groups
      • Endorsements (tags)
      • Recommendations

  • Settings
    • Privacy
    • Notifications
    • More...

  • Privacy
    • Who can see your activity, photo, updates...
    • What others see when you've viewed their profile
    • Who can see your connections
    • ...

Slide 37: Connect With BAAPT

Be sure to join our BAAPT group at linkedin.com/groups?gid=2059681

JoinLinkedIn.png

Slide 38: Join LinkedIn

SignUpLinkedin.png

Test Drive!

linkedin.com

Slide 39: Pinterest

pinterest

  • "Pin boards"

  • Discover and share "pins" with friends or strangers.

  • People or Brands look much the same

Slide 40: Sign Up for Pinterest

SignUpPinterest.png

Sign up at: pinterest.com/join

Create_Pinterest_Account.png

Slide 41: Pinterest Settings

pinterest

Pinterest Settings: pinterest.com/settings

Settings_Pinterest.png

Slide 42: Pinterest - Profile & Settings

pinterest

  • Profile
    • Name, Avatar
    • Location
    • Short Bio

  • Settings
    • Privacy
    • Notifications
    • More...

  • Privacy
    • Prevent search engines from indexing boards
    • Each user can have a small number of private boards

Slide 43: Connect With BAAPT

We have a few boards at pinterest.com/sfbaapt

FollowPinterest.png

Slide 44: Join Pinterest

SignUpPinterest.png

Test Drive!

pinterest.com

Slide 45: Have Fun!

Social-Media-image.jpg

Topic revision: r19 - 09 Jun 2016, VickiBrown
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